Ergonomic squat support – Stonarke

Lifting is a critical part of athletic performance and health longevity, but for many issues with technique & mechanics limit depth and impact form, ultimately negatively affecting performance and injury risk.

The Stonarke Ultraform Lift is designed to benefit these lifters, offering arch support & heel elevation with a foot-shaped & portable open-toed design that allows for the proprioceptive benefits of barefoot squatting.

Stonarke’s launch strategy revolves around pre-orders for Ultraform Lift, simultaneously building credibility through athlete partnerships and science-driven blog content on their website and social media.

We worked closely with the founders to refine the influencer outreach strategy, KPI’s that define success, and timescales for launch.  Alongside that the Stonarke journal is taking shape, with content driving scientific credibility for the brand.

The Ultraform Lift is gaining adoption among athletes & trainers through samples and prototypes.  This user-generated content and influencer feedback continues to evolve the product and launch strategy.

Email signups and product pre-reservations are ongoing, with pre-order launch approaching in early 2026.